Events by AFG
February 22, 2022
When Alison came to me about starting her own wedding planning business, I was so excited to hear from her. I met Alison when I was a wedding planner working with Anne + Eddie at The Morris House Hotel. Alison was the venue coordinator there, and we clicked right away.
With many years in the industry tied to a venue, Alison was ready to branch out and do her own thing. Her ambition and skills as a planner were made clear early on, and I was honored to be asked to help her start a business from the ground up. From branding to a website design, copywriting and more, I worked with Alison to bring Events by AFG to life.
A soft and pretty color palette met modern and sleek typography. Alison wanted a very simple website that was easy to navigate. I created a minimal design that conveyed a welcoming space. I wanted to make sure that every detail felt like Alison’s personality – spirited, inviting, and a little bit whimsical. Alison was thrilled with the outcome, and I wish her the best of luck in her new endeavor!
Services Provided:
- brand development
- logo design
- copywriting
- web design in showit
- social media templates
From Alison:
“I was fortunate to meet Amy Elizabeth Rocha in person at one of the wedding venues I work with and we hit it off right from the start. I kept in touch with Amy and told her how I wanted to build my event planning business and have my own website. I was so excited that she specialized in this and was able to help me bring my event planning business to a whole new level. I have to say that I had some ideas about what I wanted for my website but to be honest I let Amy do the majority of the branding knowing she was the expert. She kept me in the loop the whole way and was extremely communicative throughout the process. She listened to my input and was able to bring my vision to life. I can’t thank Amy enough for giving me the foundation. She is extremely talented in everything she touches and I’m not sure if this ever would have happened if I didn’t meet her. They say things happen for a reason. I am very thankful they did. Thank you, Amy, for believing in me.”
